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| Criterion |  UX Research Surveys |  Product Discovery Experiment Canvas |  Innovation Design Thinking |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | 3-14 Tage | 30-60 min | 1 Tag bis mehrere Wochen | 20-35 min |
Participantsdifferent | 50+ | 1-5 | 4-10 | 1-5 |
Formatdifferent | Async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Survey Results, Charts, Segment Insights | Completed Experiment Canvas, Success Metric | Problem Statement, Prototype, Test Learnings | Test Card with a pre-set threshold |
Tagsno overlap | QuantitativeResearchValidation | ExperimentsValidationDiscoveryHypothesis | InnovationPrototypeResearch | ExperimentsValidationDiscoveryHypothesis |