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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration of shared options, independently placed voting dots, and a highlighted shortlist.
Facilitation
Dot Voting
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When a workshop has produced too many options and the group needs to condense quickly, dot voting makes preferences visible in a short time. It bundles individual votes into a solid signal for the next selection.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumLowLowHigh
Timedifferent
3-14 Tage5-15 min1-5 Tage1-4 Wochen
Participantsdifferent
50+3-20Nutzertraffic1-6
Formatdifferent
AsyncWorkshopAsyncAsync
Outputdifferent
Survey Results, Charts, Segment InsightsRanked list, Consensus signal, ShortlistInterest Metrics, Conversion Signal, Learning NoteExperiment results, Decision log, Learning summary
Tagsno overlap
QuantitativeResearchValidation
FacilitationVotingConsensusPrioritization
ValidationExperimentsDemandGrowth
ExperimentsGrowthAnalyticsValidation
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