View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  UX Research Surveys |  Innovation Design Thinking |  Product Discovery Problem Interview |  Innovation Design Sprint |
|---|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution. | When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess. |
Complexitydifferent | Medium | High | Medium | High |
Timedifferent | 3-14 Tage | 1 Tag bis mehrere Wochen | 30-60 min je Interview | 4-5 Tage |
Participantsdifferent | 50+ | 4-10 | 5-12 Interviews | 5-8 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop |
Outputdifferent | Survey Results, Charts, Segment Insights | Problem Statement, Prototype, Test Learnings | Problem Evidence, Risk Notes, Customer Segments | Prototype, Test Findings, Decision Rationale |
Tagsno overlap | QuantitativeResearchValidation | InnovationPrototypeResearch | DiscoveryInterviewsValidation | Design sprintPrototypeValidationInnovation |