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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
3-14 Tage4-5 Tage30-60 min je Interview30-60 min je Interview
Participantsdifferent
50+5-85-10 Interviews5-12 Interviews
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsPrototype, Test Findings, Decision RationaleSolution Feedback, Objection List, Validation NotesProblem Evidence, Risk Notes, Customer Segments
Tags1 shared
QuantitativeResearchValidation
Design sprintPrototypeValidationInnovation
ValidationInterviewsPrototype
DiscoveryInterviewsValidation
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