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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitysame
MediumMediumMediumMedium
Timedifferent
3-14 Tage1-4 Wochen30-60 min je Interview1-5 Tage
Participantsdifferent
50+3-10 Kunden5-12 InterviewsNutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Survey Results, Charts, Segment InsightsConcierge Learnings, Service Blueprint, MVP RisksProblem Evidence, Risk Notes, Customer SegmentsClick Data, Interest Signal, Learning Decision
Tags1 shared
QuantitativeResearchValidation
MVPValidationServiceDiscovery
DiscoveryInterviewsValidation
ValidationExperimentsDemandDiscovery
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