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Criterion
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration for Storytelling
Facilitation
Storytelling
Purposedifferent
When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
3-14 Tage1-2 h45-90 min45-120 min
Participantsdifferent
50+4-122-61-6
Formatdifferent
AsyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Survey Results, Charts, Segment InsightsAlignment Map, Open Issues, Decision QuestionsCommunication Plan, Channel Matrix, Message CadenceNarrative Outline, Key Message, Story Arc
Tagsno overlap
QuantitativeResearchValidation
AlignmentStakeholdersStrategyFacilitation
CommunicationStakeholdersDeliveryPlanning
CommunicationNarrativeStakeholdersFacilitation
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