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| Criterion |  UX Research Surveys |  UX Research Affinity Diagramming |  UX Research Tree Testing |
|---|---|---|---|
Purposedifferent | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 3-14 Tage | 45–90 min | 1-2 Tage |
Participantsdifferent | 50+ | 3-10 | Based on research question |
Formatdifferent | Async | Workshop | Async |
Outputdifferent | Survey Results, Charts, Segment Insights | Theme clusters, Insight statements, Opportunity areas | Findability Metrics, Path Analysis, Revised IA |
Tagsno overlap | QuantitativeResearchValidation | SynthesisQualitativeRoot cause | Information architectureNavigationFindability |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
