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Criterion
Paper illustration of Strategy Map with its method-specific working model.
Business Strategy
Strategy Map
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Flywheel.
Growth
Flywheel
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Purposedifferent
A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.
Complexitysame
MediumMediumMediumMedium
Timedifferent
2-4 h workshop plus reviewMultiple workshops over several weeks60-120 min1-2 h Setup
Participantsdifferent
4-102-83-82-20
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Strategy Map, Objective Set, Cause-Effect HypothesesHooked loop, Trigger map, Reward design, Ethics checkFlywheel Map, Friction Points, Growth Levers, Experiment BacklogOKR set, Measurement plan, Review cadence
Tagsno overlap
AlignmentExecutionGoalsCausality
GrowthBehaviorRetention
GrowthRetentionConversion
GoalsAlignmentOutcomesMeasurement
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