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Criterion
Paper illustration of Strategy Execution Loop with its method-specific working model.
Business Strategy
Strategy Execution Loop
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
The Strategy Execution Loop helps avoid treating strategy as a one-off document. It makes visible how strategic decisions are turned into objectives, initiatives, operational work, measurement, and learning.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
HighLowLowLow
Timedifferent
Initial 3-6 h, then monthly or quarterly reviews45-90 min30-60 min20-35 min
Participantsdifferent
5-122-81-51-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Execution Loop, Review Cadence, Strategic Learning LogAssumption List, Critical Assumptions, Learning PlanCompleted Experiment Canvas, Success MetricTest Card with a pre-set threshold
Tagsno overlap
ExecutionCadenceLearningGovernance
AssumptionsRiskDecisionDiscovery
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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