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Criterion
Paper illustration for Storytelling
Facilitation
Storytelling
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitysame
MediumMediumMediumMedium
Timedifferent
45-120 min45-90 min1-2 h60-90 min
Participantsdifferent
1-63-84-123-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Narrative Outline, Key Message, Story ArcImpact Map, Outcome Hypotheses, Delivery OptionsAlignment Map, Open Issues, Decision QuestionsSalience Diagram, Strategy per Class
Tagsno overlap
CommunicationNarrativeStakeholdersFacilitation
OutcomesStrategyBehaviorPlanning
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentGovernance
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