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Criterion
Paper illustration for Storytelling
Facilitation
Storytelling
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
MediumLowLowMedium
Timedifferent
45-120 min45-90 min30-60 min1-2 h
Participantsdifferent
1-62-63-124-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Narrative Outline, Key Message, Story ArcCommunication Plan, Channel Matrix, Message CadenceSWOT matrix, Strategic options, Action listAlignment Map, Open Issues, Decision Questions
Tagsno overlap
CommunicationNarrativeStakeholdersFacilitation
CommunicationStakeholdersDeliveryPlanning
StrategyAnalysisMarketPositioning
AlignmentStakeholdersStrategyFacilitation
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