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Criterion
Six paper cards show a person moving from a problem through a service flow to a completed outcome.
UX Design
Storyboarding
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Surveys method illustration showing its working structure
UX Research
Surveys
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Purposedifferent
When a usage scenario needs to become understandable early, it condenses situations, context, and flow into a legible sequence. It helps check concept ideas before anything gets built.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
30-90 min30-60 min je Interview3-14 Tage1 Tag bis mehrere Wochen
Participantsdifferent
1-85-12 Interviews50+4-10
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop
Outputdifferent
Storyboard, Concept Narrative, Testable AssumptionsProblem Evidence, Risk Notes, Customer SegmentsSurvey Results, Charts, Segment InsightsProblem Statement, Prototype, Test Learnings
Tagsno overlap
VisualizationConceptsSequencePrototype
DiscoveryInterviewsValidation
QuantitativeResearchValidation
InnovationPrototypeResearch
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