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Criterion
Paper illustration for Standard Work Analysis.
Operations
Standard Work Analysis
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When the same task is done differently depending on the person, the method exposes the reliable core. It creates comparability without unnecessarily choking off needed latitude.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 h30–60 min per interview30-60 min je Interview1-5 Tage
Participantsdifferent
2-61 participant per interview5-12 InterviewsNutzertraffic
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Standard Work Sheet, Deviation List, Improved Standard, Training NeedsInterview Notes, Themes, Insight SummaryProblem Evidence, Risk Notes, Customer SegmentsClick Data, Interest Signal, Learning Decision
Tagsno overlap
LeanProcessQuality
QualitativeResearchCustomerDiscovery
DiscoveryInterviewsValidation
ValidationExperimentsDemandDiscovery
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