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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumLowLow
Timedifferent
30-60 min je Interview30-60 min je Interview20-35 min25-40 min
Participantsdifferent
5-10 Interviews5-12 Interviews1-51-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Solution Feedback, Objection List, Validation NotesProblem Evidence, Risk Notes, Customer SegmentsTest Card with a pre-set thresholdLearning Card with evidence and next action
Tags1 shared
ValidationInterviewsPrototype
DiscoveryInterviewsValidation
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryLearning
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