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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Surveys method illustration showing its working structure
UX Research
Surveys
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.
Complexitydifferent
MediumLowMediumHigh
Timedifferent
30-60 min je InterviewStunden bis wenige Tage3-14 Tage1 Tag bis mehrere Wochen
Participantsdifferent
5-10 Interviews1-450+4-10
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop
Outputdifferent
Solution Feedback, Objection List, Validation NotesPretotyping sketch, Test setup, Conversion data, Go or no-go decisionSurvey Results, Charts, Segment InsightsProblem Statement, Prototype, Test Learnings
Tagsno overlap
ValidationInterviewsPrototype
ValidationDemandMVP
QuantitativeResearchValidation
InnovationPrototypeResearch
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