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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumLowHighLow
Timedifferent
30-60 min je Interview1 h bis mehrere Wochen1-4 Wochen1-5 Tage
Participantsdifferent
5-10 Interviews1-81-6Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
Solution Feedback, Objection List, Validation NotesPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeExperiment results, Decision log, Learning summaryInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
ValidationInterviewsPrototype
Continuous improvementLeanExperiments
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandGrowth
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