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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.
Complexitysame
MediumMediumMediumMedium
Timedifferent
30-60 min je Interview1-3 Wochen1-5 Tage30-60 min je Interview
Participantsdifferent
5-10 Interviews5-12 InterviewsNutzertraffic5-12 Interviews
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Solution Feedback, Objection List, Validation NotesJob Stories, Outcome Statements, Opportunity ListClick Data, Interest Signal, Learning DecisionInterview Notes, Opportunity Themes, Customer Quotes
Tagsno overlap
ValidationInterviewsPrototype
CustomerOutcomesNeeds
ValidationExperimentsDemandDiscovery
DiscoveryInterviewsOpportunityCustomer
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