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Criterion
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Surveys method illustration showing its working structure
UX Research
Surveys
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
30-60 min je Interview1 Tag bis mehrere Wochen3-14 Tage30-60 min je Interview
Participantsdifferent
5-10 Interviews4-1050+5-12 Interviews
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Solution Feedback, Objection List, Validation NotesProblem Statement, Prototype, Test LearningsSurvey Results, Charts, Segment InsightsProblem Evidence, Risk Notes, Customer Segments
Tagsno overlap
ValidationInterviewsPrototype
InnovationPrototypeResearch
QuantitativeResearchValidation
DiscoveryInterviewsValidation
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