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| Criterion |  Product Discovery Smoke Test |  Business Strategy VRIO Framework |  Product Discovery Learning Card |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Medium | Low | High |
Timedifferent | 1-5 Tage | 90-180 min | 25-40 min | 1-4 Wochen |
Participantsdifferent | Nutzertraffic | 3-6 | 1-5 | 1-6 |
Formatdifferent | Async | Workshop | Workshop + async | Async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | VRIO Table, Strategic Actions | Learning Card with evidence and next action | Experiment results, Decision log, Learning summary |
Tagsno overlap | ValidationExperimentsDemandGrowth | StrategyDiagnosisBusiness modelCapability | ExperimentsValidationDiscoveryLearning | ExperimentsGrowthAnalyticsValidation |