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| Criterion |  Product Discovery Smoke Test |  Business Strategy VRIO Framework |  Product Discovery Assumption Mapping |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 1-5 Tage | 90-180 min | 45-60 min | 1-5 Tage |
Participantsdifferent | Nutzertraffic | 3-6 | 2-8 | Nutzertraffic |
Formatdifferent | Async | Workshop | Workshop + async | Async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | VRIO Table, Strategic Actions | Assumption map, Test backlog, Risk ranking | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | ValidationExperimentsDemandGrowth | StrategyDiagnosisBusiness modelCapability | AssumptionsRiskExperimentsValidation | ValidationExperimentsDemandDiscovery |