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| Criterion |  Product Discovery Smoke Test |  Business Strategy Value Chain Analysis |  Product Discovery Assumption Mapping |  Product Discovery Riskiest Assumption Test |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitydifferent | Low | High | Medium | Medium |
Timedifferent | 1-5 Tage | Half day | 45-60 min | 1-2 Wochen pro Iteration |
Participantsdifferent | Nutzertraffic | 3-8 | 2-8 | 2-6 |
Formatdifferent | Async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Value Chain Map, Lever List | Assumption map, Test backlog, Risk ranking | Prioritized Assumption List, Test Plan, Results Report |
Tagsno overlap | ValidationExperimentsDemandGrowth | StrategyBusiness modelDiagnosisAnalysis | AssumptionsRiskExperimentsValidation | ExperimentsValidationDiscoveryAssumptions |