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| Criterion |  Product Discovery Smoke Test |  Business Strategy Strategy Map |  Product Discovery Fake Door Test |  Product Discovery MVP Test Matrix |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | A Strategy Map translates strategy into a few connected objectives across perspectives such as finance, customers, processes, and learning. This makes visible which capabilities and activities are meant to drive which results. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 1-5 Tage | 2-4 h workshop plus review | 1-5 Tage | 45-75 min |
Participantsdifferent | Nutzertraffic | 4-10 | Nutzertraffic | 2-8 |
Formatdifferent | Async | Workshop | Async | Workshop |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Strategy Map, Objective Set, Cause-Effect Hypotheses | Click Data, Interest Signal, Learning Decision | Test Matrix, Test Plan |
Tagsno overlap | ValidationExperimentsDemandGrowth | AlignmentExecutionGoalsCausality | ValidationExperimentsDemandDiscovery | ExperimentsValidationDiscoveryOptions |