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| Criterion |  Product Discovery Smoke Test |  Growth Funnel Analysis |  Decision Making Assumption Surfacing |  Product Discovery Riskiest Assumption Test |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 1-5 Tage | 1-3 h | 45-90 min | 1-2 Wochen pro Iteration |
Participantsdifferent | Nutzertraffic | 1-5 | 2-8 | 2-6 |
Formatdifferent | Async | Async | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Funnel report, Drop-off analysis, Optimization hypotheses | Assumption List, Critical Assumptions, Learning Plan | Prioritized Assumption List, Test Plan, Results Report |
Tagsno overlap | ValidationExperimentsDemandGrowth | AnalyticsConversionGrowth | AssumptionsRiskDecisionDiscovery | ExperimentsValidationDiscoveryAssumptions |