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| Criterion |  Product Discovery Smoke Test |  Business Strategy 5-Minuten VC-Check |  Product Discovery Riskiest Assumption Test |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Medium | High |
Timedifferent | 1-5 Tage | 5-15 min | 1-2 Wochen pro Iteration | 1-4 Wochen |
Participantsdifferent | Nutzertraffic | 1-5 | 2-6 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop + async | Async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | Prioritized Assumption List, Test Plan, Results Report | Experiment results, Decision log, Learning summary |
Tags1 shared | ValidationExperimentsDemandGrowth | StartupValidationCompetition | ExperimentsValidationDiscoveryAssumptions | ExperimentsGrowthAnalyticsValidation |