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| Criterion |  Product Discovery Smoke Test |  Decision Making Constraint Analysis |  Product Discovery Test Card |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Low | High |
Timedifferent | 1-5 Tage | 30-90 min | 20-35 min | 1-4 Wochen |
Participantsdifferent | Nutzertraffic | 2-8 | 1-5 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop + async | Async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Constraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries | Test Card with a pre-set threshold | Experiment results, Decision log, Learning summary |
Tagsno overlap | ValidationExperimentsDemandGrowth | ConstraintsDecisionPlanningOptions | ExperimentsValidationDiscoveryHypothesis | ExperimentsGrowthAnalyticsValidation |