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| Criterion |  Product Discovery Smoke Test |  Architecture ATAM (Architecture Tradeoff Analysis Method) |  Product Discovery Experiment Canvas |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Low | High | Low | Medium |
Timedifferent | 1-5 Tage | Several meetings plus preparation and analysis; total effort depends on scope | 30-60 min | 45-60 min |
Participantsdifferent | Nutzertraffic | Evaluation team, architects, and relevant stakeholders | 1-5 | 2-8 |
Formatdifferent | Async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Interest Metrics, Conversion Signal, Learning Note | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations | Completed Experiment Canvas, Success Metric | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | ValidationExperimentsDemandGrowth | ArchitectureQualityRiskTradeoffsStakeholders | ExperimentsValidationDiscoveryHypothesis | AssumptionsRiskExperimentsValidation |