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Criterion
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitysame
LowLowLowLow
Timedifferent
1-5 Tage45-90 min20-35 min30-60 min
Participantsdifferent
Nutzertraffic2-81-51-5
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Interest Metrics, Conversion Signal, Learning NoteAssumption List, Critical Assumptions, Learning PlanTest Card with a pre-set thresholdCompleted Experiment Canvas, Success Metric
Tagsno overlap
ValidationExperimentsDemandGrowth
AssumptionsRiskDecisionDiscovery
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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