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| Criterion | ![]() Product Strategy SMART Goals | ![]() Product Discovery Outcome-Driven Innovation |
|---|---|---|
Purposedifferent | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. |
Complexitydifferent | Low | High |
Timedifferent | 15-30 min | Mehrere Wochen |
Participantsdifferent | 1-8 | 2-6 researchers plus sample |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | SMART Goal, Measurement Note, Deadline | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses |
Tagsno overlap | GoalsPlanningMeasurementAlignment | OutcomesInnovationResearchQuantitative |
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