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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
HighMediumHighMedium
Timedifferent
0.5-2 Tage90-180 minHalf day1-3 h
Participantsdifferent
6-123-63-83-10
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Service Blueprint, Fail Points, Ownership MapVRIO Table, Strategic ActionsValue Chain Map, Lever ListCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
Service designOperationsJourneyBlueprint
StrategyDiagnosisBusiness modelCapability
StrategyBusiness modelDiagnosisAnalysis
JourneyCustomerService designCanvas
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