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| Criterion |  UX Design Service Blueprinting |  UX Research User Interviews |  UX Design Lean UX Canvas |  UX Design Customer Journey Canvas |
|---|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | High | Low | Medium | Medium |
Timedifferent | 0.5-2 Tage | 30–60 min per interview | 2-3 h | 1-3 h |
Participantsdifferent | 6-12 | 1 participant per interview | 3-8 | 3-10 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Interview Notes, Themes, Insight Summary | Completed Lean UX Canvas, Hypothesis list, First experiment | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | Service designOperationsJourneyBlueprint | QualitativeResearchCustomerDiscovery | CanvasHypothesisOutcomesDiscovery | JourneyCustomerService designCanvas |