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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
0.5-2 Tage30-60 min je Interview2-3 h1-2 h Setup, laufend
Participantsdifferent
6-125-12 Interviews3-82-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Service Blueprint, Fail Points, Ownership MapInterview Notes, Opportunity Themes, Customer QuotesCompleted Lean UX Canvas, Hypothesis list, First experimentOpportunity Solution Tree, Experiment Backlog, Learning Log
Tagsno overlap
Service designOperationsJourneyBlueprint
DiscoveryInterviewsOpportunityCustomer
CanvasHypothesisOutcomesDiscovery
DiscoveryOutcomesExperimentsOpportunity
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