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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
0.5-2 Tage2-4 h90-180 min1-2 h
Participantsdifferent
6-123-123-64-12
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Service Blueprint, Fail Points, Ownership Map7S Assessment, Alignment Gaps, Change ActionsVRIO Table, Strategic ActionsAlignment Map, Open Issues, Decision Questions
Tagsno overlap
Service designOperationsJourneyBlueprint
OrganizationStrategyAlignmentChange
StrategyDiagnosisBusiness modelCapability
AlignmentStakeholdersStrategyFacilitation
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