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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
HighLowMediumLow
Timedifferent
0.5-2 Tage25-40 min45-75 min20-35 min
Participantsdifferent
6-121-52-81-5
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Service Blueprint, Fail Points, Ownership MapLearning Card with evidence and next actionTest Matrix, Test PlanTest Card with a pre-set threshold
Tagsno overlap
Service designOperationsJourneyBlueprint
ExperimentsValidationDiscoveryLearning
ExperimentsValidationDiscoveryOptions
ExperimentsValidationDiscoveryHypothesis
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