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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
HighHighHighMedium
Timedifferent
0.5-2 Tage2-4 h1-5 Tage1-3 h
Participantsdifferent
6-123-84-123-10
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Service Blueprint, Fail Points, Ownership MapFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsLogic Model, Change Objectives, Intervention Components, Evaluation PlanCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
Service designOperationsJourneyBlueprint
Theory of ConstraintsSystems thinkingChange
ChangeSystems thinkingCapability
JourneyCustomerService designCanvas
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