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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
HighLowLowMedium
Timedifferent
0.5-2 Tage30–60 min1-5 Tage1-5 Tage
Participantsdifferent
6-124-8NutzertrafficNutzertraffic
Formatdifferent
WorkshopWorkshopAsyncAsync
Outputdifferent
Service Blueprint, Fail Points, Ownership MapEmpathy Map, Assumptions List, Research GapsInterest Metrics, Conversion Signal, Learning NoteClick Data, Interest Signal, Learning Decision
Tagsno overlap
Service designOperationsJourneyBlueprint
SynthesisQualitativeWorkshop
ValidationExperimentsDemandGrowth
ValidationExperimentsDemandDiscovery
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