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| Criterion |  UX Design Service Blueprinting |  UX Design Customer Journey Canvas |  Product Discovery Test Card |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | High | Medium | Low | Medium |
Timedifferent | 0.5-2 Tage | 1-3 h | 20-35 min | 1-5 Tage |
Participantsdifferent | 6-12 | 3-10 | 1-5 | Nutzertraffic |
Formatdifferent | Workshop | Workshop | Workshop + async | Async |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Customer Journey Canvas, Pain Points, Experience Opportunities | Test Card with a pre-set threshold | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | Service designOperationsJourneyBlueprint | JourneyCustomerService designCanvas | ExperimentsValidationDiscoveryHypothesis | ValidationExperimentsDemandDiscovery |