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Criterion
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
HighMediumLowLow
Timedifferent
0.5-2 Tage1-3 h25-40 min30-60 min
Participantsdifferent
6-123-101-51-5
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Service Blueprint, Fail Points, Ownership MapCustomer Journey Canvas, Pain Points, Experience OpportunitiesLearning Card with evidence and next actionCompleted Experiment Canvas, Success Metric
Tagsno overlap
Service designOperationsJourneyBlueprint
JourneyCustomerService designCanvas
ExperimentsValidationDiscoveryLearning
ExperimentsValidationDiscoveryHypothesis
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