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| Criterion |  UX Design Service Blueprinting |  UX Design Customer Journey Canvas |  Operations Gemba Walk |  Operations Process Mapping |
|---|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions. | With a confusing workflow that has many handoffs, the method makes the actual process visible. It shows where work is passed on, delayed, or duplicated, so improvement targets the right spots. |
Complexitydifferent | High | Medium | Low | Medium |
Timedifferent | 0.5-2 Tage | 1-3 h | 30-120 min | 1-3 h |
Participantsdifferent | 6-12 | 3-10 | 2-6 | 3-10 |
Formatsame | Workshop | Workshop | Workshop | Workshop |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Customer Journey Canvas, Pain Points, Experience Opportunities | Observation Notes, Improvement Ideas | Process Map, Handoff List, Improvement Backlog |
Tagsno overlap | Service designOperationsJourneyBlueprint | JourneyCustomerService designCanvas | LeanObservationProcessOperations | ProcessOperationsImprovement |