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| Criterion | ![]() UX Design Service Blueprinting | ![]() Facilitation Alignment Mapping | ![]() UX Design Customer Journey Canvas | ![]() Facilitation Stakeholder Mapping |
|---|---|---|---|---|
Purposedifferent | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first. |
Complexitydifferent | High | Medium | Medium | Low |
Timedifferent | 0.5-2 Tage | 1-2 h | 1-3 h | 60–90 min |
Participantsdifferent | 6-12 | 4-12 | 3-10 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop | Workshop + async |
Outputdifferent | Service Blueprint, Fail Points, Ownership Map | Alignment Map, Open Issues, Decision Questions | Customer Journey Canvas, Pain Points, Experience Opportunities | Stakeholder Map, Engagement Plan, Risk Notes |
Tagsno overlap | Service designOperationsJourneyBlueprint | AlignmentStakeholdersStrategyFacilitation | JourneyCustomerService designCanvas | StakeholdersAlignmentFacilitationChange |



