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| Criterion | ![]() Business Strategy Scenario Planning | ![]() UX Research Diary Study | ![]() Delivery Communication Plan | ![]() Product Strategy Impact Mapping |
|---|---|---|---|---|
Purposedifferent | Scenario Planning opens the view to several plausible futures instead of a single forecast. The method protects strategies from depending on too narrow an expected path. | When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitydifferent | High | Medium | Low | Medium |
Timedifferent | 0.5-2 Tage | 1-4 Wochen | 45-90 min | 45-90 min |
Participantsdifferent | 4-12 | 5-20 | 2-6 | 3-8 |
Formatdifferent | Workshop | Async | Workshop + async | Workshop |
Outputdifferent | Scenario Set, Strategic Implications, Robust Options | Diary Entries, Longitudinal Patterns, Experience Timeline | Communication Plan, Channel Matrix, Message Cadence | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | StrategyUncertaintyPlanning | UX researchTrackingBehavior | CommunicationStakeholdersDeliveryPlanning | OutcomesStrategyBehaviorPlanning |



