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| Criterion |  Agile ROAM Board |  Product Discovery Smoke Test |  Facilitation Alignment Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Medium | High |
Timedifferent | 20-40 min initial, dann laufend | 1-5 Tage | 1-2 h | 1-4 Wochen |
Participantsdifferent | 3-15 | Nutzertraffic | 4-12 | 1-6 |
Formatdifferent | Workshop + async | Async | Workshop | Async |
Outputdifferent | ROAM Board, Owner List | Interest Metrics, Conversion Signal, Learning Note | Alignment Map, Open Issues, Decision Questions | Experiment results, Decision log, Learning summary |
Tagsno overlap | RiskAgileTrackingAlignment | ValidationExperimentsDemandGrowth | AlignmentStakeholdersStrategyFacilitation | ExperimentsGrowthAnalyticsValidation |