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| Criterion |  Agile ROAM Board |  Agile Scrum |  Product Discovery Smoke Test |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List. | When a team needs to work in a fixed delivery rhythm, it stabilizes cadence, responsibility, and feedback loops. It makes collaboration reliable across sprint boundaries. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Medium | Low | High |
Timedifferent | 20-40 min initial, dann laufend | 1-4 Wochen je Sprint, laufend | 1-5 Tage | 1-4 Wochen |
Participantsdifferent | 3-15 | 3-10 (Scrum Team) | Nutzertraffic | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Async | Async |
Outputdifferent | ROAM Board, Owner List | Product Backlog, Sprint Backlog, Increment, Sprint Goal | Interest Metrics, Conversion Signal, Learning Note | Experiment results, Decision log, Learning summary |
Tagsno overlap | RiskAgileTrackingAlignment | AgileIterationCadence | ValidationExperimentsDemandGrowth | ExperimentsGrowthAnalyticsValidation |