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| Criterion |  Agile ROAM Board |  Growth A/B Testing |  Product Discovery Assumption Mapping |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | When work needs to move between different states or columns, it makes that movement and its handoffs legible. It sorts work by value, risk, and delivery ability. The result is captured as a ROAM Board and an Owner List. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Low | High | Medium | Low |
Timedifferent | 20-40 min initial, dann laufend | 1-4 Wochen | 45-60 min | 1-5 Tage |
Participantsdifferent | 3-15 | 1-6 | 2-8 | Nutzertraffic |
Formatdifferent | Workshop + async | Async | Workshop + async | Async |
Outputdifferent | ROAM Board, Owner List | Experiment results, Decision log, Learning summary | Assumption map, Test backlog, Risk ranking | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | RiskAgileTrackingAlignment | ExperimentsGrowthAnalyticsValidation | AssumptionsRiskExperimentsValidation | ValidationExperimentsDemandGrowth |