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Criterion
Paper illustration of a calibrated five-by-five risk matrix with response cards.
Decision Making
Risk Matrix
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Purposedifferent
When a project faces many possible disruptions, it quickly becomes unclear which risks deserve attention first. It separates options, evaluation criteria, and open risks. The result is captured as a Risk Matrix and a Top Risk List.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30-60 minMultiple workshops over several weeks60-120 min30-60 min
Participantsdifferent
3-102-83-82-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Risk Matrix, Top Risk ListHooked loop, Trigger map, Reward design, Ethics checkFlywheel Map, Friction Points, Growth Levers, Experiment BacklogICE Table, Top Idea List
Tagsno overlap
RiskDecisionPrioritizationAssessment
GrowthBehaviorRetention
GrowthRetentionConversion
PrioritizationScoringGrowthDecision
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