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Criterion
Paper illustration of a scoring table with four factor columns, a calculator and three ordered initiative cards.
Product Strategy
RICE Scoring
Paper illustration for PERT Estimation.
Decision Making
PERT Estimation
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Purposedifferent
When many initiatives compete for the same resources, it brings reach, impact, confidence, and effort into one shared ranking. It makes prioritization economically connectable.On complex initiatives, a plain average tends to understate just how uncertain the outcome really is. It separates options, evaluation criteria, and open risks. The result is captured as a PERT Estimate, Expected Value, and Risk Notes.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.
Complexitydifferent
MediumMediumHighLow
Timedifferent
60-90 min15-45 min1-4 Wochen30-60 min
Participantsdifferent
2-101-81-62-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
RICE Scores, Ranked List, Assumption LogPERT Estimate, Expected Value, Risk NotesExperiment results, Decision log, Learning summaryICE Table, Top Idea List
Tagsno overlap
PrioritizationScoringRoadmapTradeoffs
EstimationUncertaintyRisk
ExperimentsGrowthAnalyticsValidation
PrioritizationScoringGrowthDecision
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