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Criterion
Paper illustration of RAID Log with a method-specific labelled workspace.
Delivery
RAID Log
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting.When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30 min Setup, dann laufend1-2 Wochen45-60 min1-5 Tage
Participantsdifferent
1-3 maintaining, briefing for everyone1-62-8Nutzertraffic
Formatdifferent
AsyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
RAID Log, Status Report SourceExperiment card, Result summary, Next betAssumption map, Test backlog, Risk rankingInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
RiskTrackingStakeholdersGovernance
MarketingGrowthExperimentsLearning
AssumptionsRiskExperimentsValidation
ValidationExperimentsDemandGrowth
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