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| Criterion | ![]() Product Strategy Product Vision Board | ![]() Business Strategy SWOT Analysis | ![]() Facilitation Power Interest Grid | ![]() Business Strategy GAP Analysis |
|---|---|---|---|---|
Purposedifferent | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 1-2 h | 30-60 min | 30-60 min | 1-3 h |
Participantsdifferent | 2-8 | 3-12 | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Product Vision Board, Vision Statement, Assumptions and Validation Questions | SWOT matrix, Strategic options, Action list | Power Interest Grid, Strategy per Stakeholder | Gap Matrix, Action Plan, Risk Notes |
Tagsno overlap | VisionCanvasStrategyAlignment | StrategyAnalysisMarketPositioning | StakeholdersFacilitationAlignmentPlanning | StrategyAnalysisPlanning |



