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Criterion
Paper illustration of Product Vision Board with its method-specific working model.
Product Strategy
Product Vision Board
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for VMGS
Business Strategy
VMGS
A paper-based illustration representing OKRs with its core stages and visible working result.
Product Strategy
OKRs
Purposedifferent
When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.VMGS arranges vision, mission, goals, and strategies into a clear guiding logic. Direction, purpose, and priorities are connected so teams can decide more coherently.When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
1-2 h45-90 min2-4 h1-2 h Setup
Participantsdifferent
2-83-83-122-20
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Product Vision Board, Vision Statement, Assumptions and Validation QuestionsImpact Map, Outcome Hypotheses, Delivery OptionsVision Statement, Mission Statement, Goals, StrategiesOKR set, Measurement plan, Review cadence
Tagsno overlap
VisionCanvasStrategyAlignment
OutcomesStrategyBehaviorPlanning
VisionGoalsStrategy
GoalsAlignmentOutcomesMeasurement
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