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Criterion
Process Mapping method illustration showing its working structure
Operations
Process Mapping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
With a confusing workflow that has many handoffs, the method makes the actual process visible. It shows where work is passed on, delayed, or duplicated, so improvement targets the right spots.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumHighLowMedium
Timedifferent
1-3 h1-4 Wochen1-5 Tage45-60 min
Participantsdifferent
3-101-6Nutzertraffic2-8
Formatdifferent
WorkshopAsyncAsyncWorkshop + async
Outputdifferent
Process Map, Handoff List, Improvement BacklogExperiment results, Decision log, Learning summaryInterest Metrics, Conversion Signal, Learning NoteAssumption map, Test backlog, Risk ranking
Tagsno overlap
ProcessOperationsImprovement
ExperimentsGrowthAnalyticsValidation
ValidationExperimentsDemandGrowth
AssumptionsRiskExperimentsValidation
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