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Criterion
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a participant using a prototype while an observer takes notes beside a highlighted usability issue.
UX Research
Usability Testing
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumLowLow
Timedifferent
30-60 min je Interview1-2 h je Session20-35 min25-40 min
Participantsdifferent
5-12 InterviewsBased on research question1-51-5
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Problem Evidence, Risk Notes, Customer SegmentsUsability Issues, Severity List, RecommendationsTest Card with a pre-set thresholdLearning Card with evidence and next action
Tags1 shared
DiscoveryInterviewsValidation
ValidationUXPrototype
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryLearning
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